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Use Cases
Use Cases
Explore Promotion Use Cases to Match Your Marketing Goals
App Download Sweepstakes
Incentivize app downloads and engagements by prompting users to download or use your mobile app.
Meta Lead Gen Sweepstakes
Combine Facebook and Instagram Lead Ads with a traditional sweepstakes mechanic—offering users a chance to win in exchange for their name and email.
Comment-to-Enter Sweepstakes
Invite participants to engage on social by commenting on posts for a chance to win.
Naming Contest
Drive participation and invite consumers to submit name ideas for new products.
Photo Upload Sweepstakes
Invite consumers to upload a photo for a chance to win a prize and collect UGC in the process.
Receipt Upload Sweepstakes
A receipt-upload sweepstakes requires participants to submit a photo of their purchase receipt to enter.
Sweepstakes Landing Page
Create a supporting touchpoint—offering additional context, promotional details, and brand messaging tied to the broader campaign.
On-Pack Code Entry Sweepstakes
On-pack code entry sweepstakes invite participants to enter by submitting a unique code found on or inside specially marked product packaging.
Fan Contests
Often through written stories, photos, or videos, fan contests are a powerful way to tap into existing brand affinity and generate engaging user content.
Video Upload Contest
Engages user by inviting them to submit user-generated video content (UGC) for a chance at winning.
Nomination Contest
Tap into community values and drive meaningful engagement with nomination contests.
Hashtag Sweepstakes
Leverage hashtags and invite users to create and share posts on social media to enter.
Digital Scavenger Hunt
Send users on an interactive duty to unlock clues that grants them access to enter your promotion.
Photo Upload Contest
Engage users by inviting them to submit user-generated photo content (UGC) for a chance to win.
Loyalty Sign Up Sweepstakes
Grow your loyalty program and CRM by creating a sweepstakes to incentivize new sign ups.
Text to Enter Sweepstakes
Collect mobile opt-ins and engage users on their phones with text-to-enter/SMS sweepstakes.
Buy/Get Promotions
Unlike sweepstakes and contests, provide a purchase incentive for all users that participate.
Do/Get Promotions
Reward consumers who complete non-purchase actions with a guaranteed offer.
Use Cases Guide
Browse the use cases below to find the best fit for you next campaign!