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Use Cases

Explore Promotion Use Cases to Match Your Marketing Goals

App Download Sweepstakes

Incentivize app downloads and engagements by prompting users to download or use your mobile app.

Meta Lead Gen Sweepstakes

Combine Facebook and Instagram Lead Ads with a traditional sweepstakes mechanic—offering users a chance to win in exchange for their name and email.

Comment-to-Enter Sweepstakes

Invite participants to engage on social by commenting on posts for a chance to win.

Naming Contest

Drive participation and invite consumers to submit name ideas for new products.

Photo Upload Sweepstakes

Invite consumers to upload a photo for a chance to win a prize and collect UGC in the process.

Receipt Upload Sweepstakes

A receipt-upload sweepstakes requires participants to submit a photo of their purchase receipt to enter.

Sweepstakes Landing Page

Create a supporting touchpoint—offering additional context, promotional details, and brand messaging tied to the broader campaign.

On-Pack Code Entry Sweepstakes

On-pack code entry sweepstakes invite participants to enter by submitting a unique code found on or inside specially marked product packaging.

Fan Contests

Often through written stories, photos, or videos, fan contests are a powerful way to tap into existing brand affinity and generate engaging user content.

Video Upload Contest

Engages user by inviting them to submit user-generated video content (UGC) for a chance at winning.

Nomination Contest

Tap into community values and drive meaningful engagement with nomination contests.

Hashtag Sweepstakes

Leverage hashtags and invite users to create and share posts on social media to enter.

Digital Scavenger Hunt

Send users on an interactive duty to unlock clues that grants them access to enter your promotion.

Photo Upload Contest

Engage users by inviting them to submit user-generated photo content (UGC) for a chance to win.

Loyalty Sign Up Sweepstakes

Grow your loyalty program and CRM by creating a sweepstakes to incentivize new sign ups.

Text to Enter Sweepstakes

Collect mobile opt-ins and engage users on their phones with text-to-enter/SMS sweepstakes.

Buy/Get Promotions

Unlike sweepstakes and contests, provide a purchase incentive for all users that participate.

Do/Get Promotions

Reward consumers who complete non-purchase actions with a guaranteed offer.

Use Cases Guide

Browse the use cases below to find the best fit for you next campaign!