Explore Promotion Use Cases to Match Your Marketing Goals

This Use Cases library is designed to help marketers quickly understand the strategic value, implementation details, and key considerations of various digital promotion types.

Whether you’re focused on growing your email list, incentivizing purchases, boosting social engagement, or collecting user-generated content, each entry provides a breakdown of how the promotion works, what goals it supports, the technology involved, and tips for execution. Browse the categories below to find the best fit for your next campaign.

Sweepstakes

• Receipt Upload Sweepstakes
• On-Pack Code Sweepstakes
• Comment-to-Enter Sweepstakes
• Hashtag Sweepstakes
• App Download Sweepstakes
• Text-to-Enter Sweepstakes
• Photo Sweepstakes
• Loyalty Sign Up Sweepstakes
• Sweepstakes Landing Page
• Meta Lead Gen Sweepstakes

Contests

• Fan Contests
• Naming Contest
• Photo Upload Contest
• Video Upload Contest
• Nomination Contest

Offers & Other Promotion Typers

• Buy/Get Promotions
• Do/Get Promotions
• Digital Scavenger Hunts