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5 Practices to Getting User-Generated Content

What is User-Generated Content (UGC)? User-generated content (UGC), also known as Consumer Generated Media (CGM), is any form of content created by unpaid contributors such as consumers, fans, or users. Most UGC is digital, such as pictures, videos, tweets, or reviews. UGC has become the new word-of-mouth, and many marketers can take advantage of it by encouraging people to interact with their brand online.…