Contests, giveaways and sweepstakes are proven to build brand loyalty and engagement while meeting strategic marketing goals, such as acquiring first-party data or supporting a product launch. Tying…
In 2022, we saw marketers increasingly utilize digital promotions — such as sweepstakes, instant win games and contests — to create custom brand experiences for consumers. In today’s…
Hosting a contest or sweepstakes on social media is a strategic way to build engagement, excitement and community on your brand platforms. But as with any giveaway, there…
Website traffic isn’t just about the numbers. The true purpose of boosting visitors is to increase the number of people engaging in a brand experience that builds awareness…
