The purpose behind every contest, sweepstakes or instant-win game is to accomplish your brand’s specific marketing goals. That might be driving sales, gathering consumer preference data, acquiring users…
You’ve strategically designed your promotion, selected the prize pool and named the winners. So much thought goes into ensuring each of those elements reflects your brand and meets…
From driving sales to gathering actionable data about consumer preferences, digital promotions have long been a favorite tool for brands to meet strategic marketing goals while engaging and…
From fall football to March Madness and the World Cup to the Olympics, sports have a way of drawing people together throughout the year. For brands looking to…
