In our previous blog, we explored Phase 1: Acquisition, where brands focused on gathering valuable consumer data. Now, we move on to Phase 2: Conversion. During this short, but critical period that occurs in late October through November, the goal is to keep the brand top of mind and increase consumer engagement. In this phase, “conversion” takes on a strategic meaning — it’s about…
Position Description: Realtime Media (RTM) is looking for an experienced, quick-minded individual with strong communication skills to carry out day-to-day customer support for digital promotions via email. This…
When the holiday season approaches, brands gear up to make the most of their promotional marketing strategies and advertising spend. To effectively engage consumers and drive sales, it’s…
As the back-to-school season approaches once again, it’s essential for brands to revitalize their marketing efforts and capture the attention of eager consumers. This year, let’s explore three…
In addition to traditional holidays like Christmas, New Year’s, and Thanksgiving, there are plenty of fun and quirky holidays throughout the year that provide unique opportunities for brands…
