Many social media marketing strategies for the world’s largest brands have a primary success measure of awareness, impressions and consumer engagement. For retail and e-commerce businesses, social media…
Independence Day is an excellent opportunity for you to connect with your audience and share some patriotic pride. Here are our picks and tips to get you started…
What is social media engagement? Social media engagement involves measuring how your audience interacts with your business page on social media – these metrics can include comments, likes,…
“The rumors of my death have been greatly exaggerated.” Maybe the next Mark Twain is on Instagram, maybe not. But either way, his timeless quote felt like a…
