Phase 2 of Maximizing Holiday Promotions: Converting Consumers
In our previous blog, we explored Phase 1: Acquisition, where brands focused on gathering valuable consumer data. Now, we move on to Phase 2: Conversion. During this short,…
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3 Tips for Fulfilling Social Media Giveaways while Managing the Consumer Experience
With a strategic social media giveaway, your brand can energize old and new followers, gain high visibility and delight customers with prizes. While the process of fulfilling and…
5 Ideas for Digital Promotions that Celebrate Summer
Contests, giveaways and sweepstakes are proven to build brand loyalty and engagement while meeting strategic marketing goals, such as acquiring first-party data or supporting a product launch. Tying…
How to Amplify Promotions with Social Media
The prizing is set, the contest or sweepstakes is designed, and the microsite is being built. It’s time to consider how leveraging social media can drive interest and…
