Legal Administration

An Overview of UGC Rights Management

rights-management

The trend of user-generated content (UGC) on social media has changed the landscape of how consumers discover products and make purchase decisions. In addition, it has shifted the landscape of earned media, as consumers are more open to sharing their experiences on social media. Rather than looking directly to brands for information, they increasingly depend to their social circles or favorite influencers for trustworthy…

technology-3253749

Are you GDPR ready? We are.

  On May 25, 2018, Companies who collect data on citizens in the European Union countries will have to comply with a new law protecting consumer data. The General…

team-placing-puzzle-pieces

Successful Sweepstakes Management: a Guide

A hypothetical: You have the not-so-simple task of increasing acquisition, retention and engagement for your company. Deciding against traditional advertising, you choose to run a sweepstakes campaign. With…