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user generated content marketing strategy

Crafting a User Generated Content Marketing Strategy

User-generated content (UGC) is increasingly critical to a businesses marketing mix. It’s ability to take an authentic face and connect with audiences has been proven more effective than most branded content. Agencies and businesses are spending hundreds and thousands of dollars on to produce, despite the cost-effectiveness and potential of UGC. Generating content is quite easy for your audience at any moment. With the…