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Fraud Mitigation
How Does Realtime Media Mitigate Fraud Across Digital Promotions?
Within today’s digital landscape, fraud, bot attacks, and bad actors may attempt to cheat the rules of digital promotions to win prizes.
While there is not one solution that can stop all fraud, Realtime Media takes a proactive approach to fraud mitigation.
Our best-in-class, proprietary fraud engine looks to identify and stop fraudulent users and bad actors from entering and winning your promotions in a layered approach:
- Screening Malicious Traffic: Utilizes industry-leading technology to identify and block malicious traffic to maintain site responsiveness and resilience to attacks.
- Blocking Suspicious Registrations: Implements extensive behavioral analysis to identify suspicious behavior on registration, blocking unwanted database registrations
- Combatting Fraudulent Users: Our discreet, proprietary scoring system maps patterns of user activity and information to mark some users as fraudulent, prohibiting them from winning prizes and filtering them out of your marketing database.
Deployed on all microsites built and managed by Realtime Media, our fraud detection and mitigation technology looks to maintain the integrity of your promotion.