You’ve strategically designed your promotion, selected the prize pool and named the winners. So much thought goes into ensuring each of those elements reflects your brand and meets your marketing goals — but what comes next?
Your engagement with participants doesn’t end when entries close. Instead, the need for transparency and clear communication increases as you begin the prize fulfillment process for winners.
That begins with notifying winners and collecting any additional information needed to fulfill their prize. While we recommend collecting strategic information during the registration process, winners may need to provide their mailing address, prize preference or size information before the prize can be distributed. Depending on the prize, the winner may even need to complete and sign an affidavit, a legal document confirming eligibility, before the fulfillment process can begin.
It can be time-consuming and cumbersome to manually send the forms to each winner, especially if the promotion was conducted on social media, and to keep track of if and when they’ve been returned.
That’s why this function is a key component of Realtime Media’s new Winner Management Tool — a breakthrough portal that streamlines all aspects of winner communication and fulfillment. This tool provides an easy, custom and secure way to connect with winners and collect data through social media, email, and SMS in just two steps:
Create and Customize Redemption Forms — Get the information you need to fulfill prizes with easy-to-launch forms backed by our industry-leading technology. Our forms are completely customizable, allowing you to dictate the fields, brand imagery, and overall look and feel.
Build and Schedule Emails for Your Campaign —Compose and schedule email blasts to winners and users with ease. Event-based triggers make it easy to build and send communications for claim notification, completion, shipping notification, and scheduled e-blasts to winners.
With this tool, there’s no need for lengthy spreadsheets, offline status tracking or direct messages on social media that go back and forth to collect winner information. You can simply distribute the link to your redemption page — which verifies the user’s email, social handle or unique code — to securely collect all prizing information, which is then automatically uploaded into one easy-to-view dashboard.
The dashboard displays the status of every winner throughout the fulfillment process, with custom emails automatically sent to collect information, distribute paperwork and share tracking updates.
For many clients, the key benefit is immediate visibility into every step of the winner communication and prize fulfillment process. As part of Realtime Media’s full-service administration solutions, our experienced team can still handle all of the details and logistics surrounding all aspects of winner management.
Our exciting new technology ensures that each client can deliver the white-glove experience that each winner deserves, leaving a lasting impression of your brand.
We’d love to walk you through this breakthrough tool in a quick 30-minute demo. It will change the way you handle your digital promotions and manage your winners. Learn more about the benefits of Realtime Media’s Winner Management tool and see how it can impact your team today.