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AC Transit’s #WeAreACT Contest

While kicking off their new promotional campaign, AC Transit wanted to add a layer of user generated content to capture real public transportation rides in action. By hosting an image contest, AC Transit engaged consumers on social and on a custom campaign microsite.

The Solution

Social Hashtag Puller

By integrating a unique hashtag puller, AC Transit was able to capture Instagram entries and seamlessly upload them to the on-site gallery.

Internal Contest Judging

Using a pre-determined set of criteria, AC Transit had a panel of judges decide the winner of the UGC Contest.

Results

REGISTRANTS SUBMITTING UGC

61%

MOBILE OPTIMIZED SITE VS
DESKTOP MICROSITE USAGE

7-to-1

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    Campaign Types

    Sweepstakes

    Use a sweepstakes to generate leads, activate current customers, and fortify your data.

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    Contests

    Create a criterion for entries and drive actions from your customers with a contest.

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    Social / UGC

    Encourage content creation with prizes. Collect, screen and curate entries for your brand story.

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    Instant Win Games

    Instantly gratify your customers with rewards to create a cycle of repeat engagement.

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    An Amazing, Low-Cost
    All-in-One Solution

    • Full Legal Administration and Insurance
    • Sweepstakes, Contests and UGC Options
    • Dedicated Project Manager
    • Quick-to-Market – Launch within 5 Days
    • 7 Flexible Page Layouts
    • Standard Add-Ons
    • Standard Tracking and Reporting

    Custom Promotions

    Superior Value to Create
    a Rich Experience

    • Full Legal Administration and Insurance
    • Sweepstakes, Contests and UGC Options
    • Dedicated Project Manager
    • Accelerated Build Timeline Available
    • Completely Custom Page Layout & UX
    • Innovative Engaging Add-Ons
    • Customized Tracking & Advanced Reporting
    • Custom User Flow & Multi-Phase Content Hubs
    • Custom-Designed Interactive Games
    • Advanced API Integrations