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Ellio’s Instant Win Campaign Overview

Customers were encouraged to purchase a box of Ellio’s Pizza from participating retailers where they could get a unique code to play an instant win game for a chance to win a free Ellio’s Pizza coupon or various Hasbro board games, as well as being entered in to the Grand Prize Sweepstakes.

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THE SOLUTION

Instant Win Game

Sweepstakes

Using on-pack codes to bring in-store customers online, Ellio’s gave consumers a chance to win big by automatically entering them for a chance to win the grand prize.

Instant Win

By layering an instant win game on top of the sweepstakes, Ellio’s gave consumers a second incentive to play for a chance to win smaller prizes.

Results

Instant Win

Over 6K
game plays

Engagement

Users re-purchased
an average of 2 times

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    Campaign Types

    Sweepstakes

    Use a sweepstakes to generate leads, activate current customers, and fortify your data.

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    Contests

    Create a criterion for entries and drive actions from your customers with a contest.

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    Social / UGC

    Encourage content creation with prizes. Collect, screen and curate entries for your brand story.

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    Instant Win Games

    Instantly gratify your customers with rewards to create a cycle of repeat engagement.

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    An Amazing, Low-Cost
    All-in-One Solution

    • Full Legal Administration and Insurance
    • Sweepstakes, Contests and UGC Options
    • Dedicated Project Manager
    • Quick-to-Market – Launch within 5 Days
    • 7 Flexible Page Layouts
    • Standard Add-Ons
    • Standard Tracking and Reporting

    Custom Promotions

    Superior Value to Create
    a Rich Experience

    • Full Legal Administration and Insurance
    • Sweepstakes, Contests and UGC Options
    • Dedicated Project Manager
    • Accelerated Build Timeline Available
    • Completely Custom Page Layout & UX
    • Innovative Engaging Add-Ons
    • Customized Tracking & Advanced Reporting
    • Custom User Flow & Multi-Phase Content Hubs
    • Custom-Designed Interactive Games
    • Advanced API Integrations