Instant Win Games: Benefits
Running an Instant Win campaign is a great way to bring the customer back time and again while delivering a unique user experience. Instant Win Games can help boost repetitive actions and engagement with your brand.
By placing an instant win promotion at a specific consumer touch points and offering prizing, brands can create an incentive for their desired behavior. Consumers will respond to the opportunity to win prizes through gameplay.
By providing a new incentive to engage with the brand, using Instant Win Games in a digital promotion can support marketing goals such as:
- Repeat Purchases – Instantly rewarding users with smaller prizes keeps them coming back for more and continuously repeating the desired behavior.
- Consumer Loyalty – When users are rewarded with prizes and unique game play, this creates an emotional response of excitement and enjoyment that the user connects to your brand, driving consumer loyalty.
- In-app Participation – Using in-app instant win promotions is a great way to make your app stand out by creating a unique customer experience and driving in-app engagement. In-app gamification can create an interactive experience for the consumer.
- Ratings and Reviews – Online reputation is important, and reviews impact over 67% of purchase decisions. By using instant win promotions to reach consumers at any touch point, brands can use instant win rewards to incentivize leaving a rating or review.
- Collect Live Data for Actionable Results – We provide 24/7, real-time analytics in our web dashboard. We’ll provide you with day over day metrics and daily reports. As the promotion ends, we’ll provide a presentation from our business intelligence team that recaps campaign results with an insightful analysis.
