If you’re thinking about running a promotion on Facebook, this blog is for you. Congratulations on taking the first step to drive brand awareness through a social media sweepstakes or contest. You’ll find that doing so is a “no brainer” given there is an opportunity for quick engagement, while being easy to run and easy to enter. It is worth noting, though, that it…
The holiday marketing journey unfolds in phases, each playing a crucial role in having success. In Phase 1- Acquisition, saw brands diligently collecting invaluable consumer data. In Phase…
In our previous blog, we explored Phase 1: Acquisition, where brands focused on gathering valuable consumer data. Now, we move on to Phase 2: Conversion. During this short,…
When the holiday season approaches, brands gear up to make the most of their promotional marketing strategies and advertising spend. To effectively engage consumers and drive sales, it’s…
As the back-to-school season approaches once again, it’s essential for brands to revitalize their marketing efforts and capture the attention of eager consumers. This year, let’s explore three…
